Optimize page SEO

Last updated March 26, 20264 min read

Optimize your PayFacile page SEO: meta title, meta description, social preview, and best practices to appear in search engines.

Why page SEO matters

SEO (Search Engine Optimization) determines how visible your pages are in Google and other search engine results. A well-optimized page attracts organic traffic — visitors searching for exactly what you offer, without paying for advertising.

PayFacile handles server-side rendering (SSR): your page content is directly visible to search engines and social crawlers (LinkedIn, Facebook, X) without waiting for JavaScript execution. Your pages are correctly indexed as soon as they’re published.

Configure the SEO title

The SEO title (meta title) is the text that appears in the browser tab and as the clickable headline in search results. To edit it, open your page in the editor and access the SEO settings.

Best practices:

  • Stay under 60 characters to avoid truncation in search results
  • Include your main keyword at the beginning of the title
  • Add your brand name at the end (e.g., “Online Fitness Coaching | YourStore”)
  • Each page should have a unique title

Write the meta description

The meta description is the text that appears below the title in search results. It doesn’t directly affect your ranking, but compelling text increases click-through rates.

Best practices:

  • Stay between 120 and 160 characters
  • Clearly describe what the visitor will find on the page
  • Include a call to action (e.g., “Discover our plans,” “Try free”)
  • Mention your main value proposition

Social media preview (Open Graph)

When someone shares a link to your page on LinkedIn, Facebook, or X, a preview displays with a title, description, and image. This information is automatically generated by PayFacile from your SEO title and meta description.

The preview image uses your store image or the first image on the page. For optimal rendering on social media, use an image of at least 1200×630 pixels.

Thanks to SSR, these tags are present in the HTML from the first load: social crawlers don’t need to execute JavaScript to read them.

URL and page structure

Each page has a slug (the part of the URL after the domain). Choose a slug that is short, descriptive, and contains your main keyword. For example: /online-coaching rather than /page-1.

If you use a custom domain, your pages are accessible on your own domain (e.g., www.your-site.com/online-coaching). PayFacile automatically handles canonical URLs to prevent duplicate content between your custom domain and the PayFacile URL.

FAQ

Are my pages indexed by Google?
Yes. PayFacile uses server-side rendering (SSR), meaning your page content is immediately visible to search engines. Your pages are also included in your store’s automatic sitemap.
What is a canonical URL?
It’s an HTML tag that tells search engines which version of a page is the “official” one. If your store is accessible via multiple URLs (custom domain + PayFacile URL), the canonical tag prevents Google from treating this as duplicate content.
Should I fill in SEO fields for every page?
Strongly recommended. Without a custom SEO title, PayFacile uses the page title by default. Without a meta description, search engines extract a snippet from the page content, which is rarely optimal.
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